A former DJ and lead singer of a punk band, Jun Takahashi started UNDERCOVER as a small shop in the alleyway of Harajuku more than 10 years ago. Today, he has more than 30 stores spread through out Japan. This year, he opened stores outside of Japan for the first time, in Taipei and Hong Kong.Opened on the first week of June, the Taipei store generated a lot fanfare for the brand in Taiwan. Customers no long have to travel to Tokyo to buy goods from UNDERCOVER. Recently, Freshness had the chance to see more of the store, inside and out, during its afterhour.
Freshness – Sneakers, Toys, Shops, Street Wear, NYC, JPN – Established in 2003 » Blog Archive » Freshness Feature: UNDERCOVER Taipei
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